KIM, formed by Yovie Widianto along with Arsy Widianto, Rachel Rae and Gusty Pratama, offers the spirit of “Beautiful Memories in the Future” through their exceptional musical works.
In the series “A+Z,” KIM conveys the love story between Arsy and Ziva Magnolya through songs created by Yovie Widianto. KIM’s debut single, “Tak Mungkin” (Not Possible), presents a melancholic vibe about waiting and false hopes wrapped in contemporary nuances and catchy grooves. The song is expected to appeal to listeners from millennials to Gen-Z, while still accommodating a broad audience due to its strong musical quality.
In creating the music video for “Tak Mungkin,” KIM collaborated with Nocturnal Projects, directed by Jessy Sylviani and Bobby Adrian V, with Yovie Widianto as the creative director. The simple concept portrays friendship and love, giving it a captivating Korean drama vibe. The production process went smoothly thanks to the cohesion and friendship between KIM and Ziva Magnolya, who plays the main role in the video.
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Though the recording process of “Tak Mungkin” was challenging in harmonizing the strengths of each KIM member, the result demonstrates their successful synergy. Rachel Rae revealed the challenge of adjusting to the key, but they managed to have fun with it and produced a powerful version for release.
Yovie Widianto and KIM hope that their debut single will have a positive impact on the Indonesian music industry and bring something new to it. They desire for KIM’s works to be accepted and loved by audiences of all ages, and to provide a fresh and entertaining sound. Their aspiration is to offer appealing and quality music to Indonesian music enthusiasts, with hopes of “Tak Mungkin” becoming an anthem in many people’s lives.
Yovie Widianto enthusiastically describes the members of KIM as talented musicians with distinct characters and high musicality, each possessing unique strengths. Arsy handles the composition and lyrics with a very distinctive vocal tone, Rachel contributes with her impressive vocal abilities and compositions, while Gusty brings extraordinary low notes and powerful falsetto.
