- 3.13 PM
- March 16, 2026
Bingkai Karya – Singer-songwriter Sal Priadi officially released the music video for his song “Ada Titik-Titik di Ujung Doa” on March 11, 2026. Within less than 72 hours of its release on YouTube, the music video quickly gained widespread attention, reaching #1 on YouTube Indonesia Trending YouTube chart and accumulating more than 1 million views.
“Ada Titik-Titik di Ujung Doa” is part of Sal Priadi’s second full-length album ‘Markers and Such, Pens, Flashdisks (MASPF),’ which was released in 2024. According to Sal, the release of the music video serves as a complementary piece to the album’s creative journey. “I hope this work can become a point of hope, a starting place for the next journeys ahead,” he said.
The music video was written and directed by Bernardus Raka, a director known for his experience in translating songs into compelling visual storytelling. The 8 minute and 9 second video centers on the story of a father, played by Seteng Sadja, a truck driver navigating the weight of his unspoken inner struggles.
Raka’s narrative approach was not intended to limit the meaning of “Ada Titik-Titik di Ujung Doa,” even though he personally feels a deep emotional connection to the essence of the song. Instead, the music video seeks to open space for interpretation through a reflective audiovisual presentation.
According to Sal, the strength of the music video, which was filmed around the Malang area, comes from the magical touch of the creators and everyone involved in the process.
“My presence in this process was very minimal, almost nonexistent,” Sal shared. “The highest appreciation should go to Bernardus Raka, along with the filmmakers and everyone whose names are part of this project.”
Since its release as part of the MASPF album, “Ada Titik-Titik di Ujung Doa” has been streamed more than 90 million times across various digital streaming platforms, including over 55 million streams on Spotify and more than 35 million views for its audio and lyric video versions on YouTube.
The music video for “Ada Titik-Titik di Ujung Doa” marks the fourth official music video from the MASPF album, following “Semua Lagu Cinta,” “Dari Planet Lain,” and “Gala Bunga Matahari.” It also stands as Sal Priadi’s latest work before the arrival of his upcoming album.
“Although it has not yet been two years since the release of the MASPF album, I am already ready to welcome my third studio album. I feel there are stories that have been knocking for a long time, and I truly want to share them with many people,” Sal concluded.
Read more about the music here
