Bingkai Karya-Hindia released a music video for the song “Kita Ke Sana” taken from the album “Lagipula Hidup Akan Berakhir”. The video stars Teuku Ryzki, Endy Arfian, Moh. Iqbal Sulaiman, and Arla Ailani. Directed by Aco Tenri, the music video narrates the tale of four friends from high school. On June 21, it will be available to view on Hindia’s official YouTube account.
The video tells the story of Opik, played by Endy Arfian, hearing the news of the passing of his best friend Randy, played by Teuku Ryzki. The video tells the story of how close the friendship is between the two of them. Also with two other friends, namely Adit and Dewi.
“I tried to emphasize the meeting and parting while staying true to the song’s emotional content. Consequently, even though it’s heartbreaking, it’s delivered gently.” Aco describes the music video’s aesthetic. He continues, “I feel Baskara is the most vulnerable in this song, I feel there is a closeness compared to other songs, emotionally it hits me in this song.”
“Kita Ke Sana” is the seventh song released with a music video from the 28-track double album. ” Lagipula Hidup Akan Berakhir (LHAB)” received a positive reception in 2023. One of the songs, “Kita Ke Sana,” became one of the favorites with over 5 million streams. “Since the whole LHAB album has so many songs, it would be a waste not to maximize the catalog and create various music videos before the marketing cycle is over,” said Baskara.
