Bingkai Karya – GRAMMY®-winning Icelandic-Chinese artist, composer, producer and multi-instrumentalist Laufey has revealed a short film for her latest single“Goddess”. The picture was directed by Academy Award-nominated, Golden Globe-nominated and Spirit Award-winning director Celine Song (Past Lives), stars Laufey alongside Will Gao (Netflix’s “Heartstopper” and Wasia Project), and was shot in Brooklyn, NY on 35mm film. 

Laufey explains, “It was so special to work with Celine on the ‘Goddess’ short film. She has such a clear vision with her work, which became immediately evident to me while watching Past Lives, and her ideas around ‘Goddess’ harmonized perfectly with the narrative of the song. There was immediately a shared understanding that made the partnership so seamless and I feel so lucky to collaborate with someone whose work I admire so much.

The video made its global broadcast premiere on MTV Live, MTVU, MTV Biggest Pop and across MTV’s global network of channels, as well as on the Paramount Times Square billboards. “Goddess”, which NYLON hails as “the most dazzling love-scorned song you’ll ever hear,” is the lead single from Laufey’s forthcoming release, ‘Bewitched: The Goddess Edition’, due April 26 via AWAL. The expanded edition features four brand-new original songs that Laufey wrote in the wake of finishing her 2023 critically celebrated album ‘Bewitched’. Laufey is currently in the midst of the North American leg of her entirely sold-out “Bewitched: The Goddess Tour”. She heads to Asia in May to play at Jakarta’s Java Jazz Festival and two sold-out ‘A Night At The Symphony’ concerts in Manila with Manila Philharmonic Orchestra. 

2023 was a standout year for Laufey. ‘Bewitched’ was the biggest debut for a jazz album on Spotify in history. It debuted at #2 on Spotify’s Global and U.S. Album Charts, as well as #23 on the Billboard 200, #1 on Billboard’s Independent Albums Chart, and

#1 on Current Traditional Jazz Albums Chart. The album’s hit single “From The Start” is now RIAA-certified Platinum. This year, Laufey won the 2024 GRAMMY® for “Best Traditional Pop Vocal Album”. Los Angeles-based Laufey was raised between Reykjavík and Washington, D.C. with annual visits to Beijing. In 2020, while still a student at Berklee College of Music, Laufey released her debut single “Street by Street”, which went on to top the Icelandic radio charts. In 2022, she released her debut full-length, ‘Everything I Know About Love’, which reached #1 on Billboard’s Alternative New Artist Album

chart, featuring the popular track “Valentine” that peaked at #1 on the Spotify Jazz Chart. Today, she has over 2 billion streams across all platforms and is the biggest streaming artist from Iceland in the world.


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