Bingkai Karya-After much anticipation, JENNIE has just released her new single and music video called “Mantra” through Columbia Records and ODDATELIER.
“It’s the perfect way to start this new chapter for me. I think ‘Mantra’ will make my fans happy, but also show a different side of me as a solo artist. The song was inspired by my time recording in Los Angeles, and I hope fans can feel that energy. It’s all about staying positive, expressing yourself, and being true to who you are. It’s upbeat and empowering, with a message for all women to love themselves for who they are. This is your anthem,” JENNIE said.
“Mantra” is bold and full of confidence. With a strong bass line and catchy beat, JENNIE declares, “Sometimes girls just gotta have fun.” The song comes with a stunning music video, making it feel like a big moment.
Talking about the LA-themed video, JENNIE said, “It’s all about female empowerment and confidence. I wanted the overall message to be clear, and I’m really happy with how it turned out. I’m excited to finally share it with everyone.”
More About JENNIE
JENNIE first became famous in 2016 as part of BLACKPINK, breaking many records like being the first Korean group to headline Coachella. She also serves as the highest-charting female Korean act on the US Billboard Hot 100 and Billboard 200. BLACKPINK’s ‘Born Pink World Tour’ also became the highest-grossing tour by a female group and Asian act in history.
Known for her unique style, JENNIE has appeared on the covers of big magazines like Vogue, Rolling Stone, and Elle. She has also worked with brands like Chanel, Adidas, Beats, and Gentle Monster. She is a regular at events like the Met Gala and Paris Fashion Week.
